theMAKagency
themak.agency
ATTENTION NEEDED: 51 points of AI visibility and representation risk remain
Analyzed by DeepSeektheMAKagency is a London-based creative and marketing agency known in AI training data for delivering bold, culturally relevant campaigns for global brands like Nike and Spotify. AI systems have moderate recognition of this agency within the competitive London creative scene, but limited depth in understanding its unique methodology and full service portfolio. Overall AI visibility is constrained by low content volume and sparse third-party mentions, though positive client outcomes contribute to a favorable sentiment footprint.
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Gemini
ChatGPT
Claude
Grok
CopilotAI is sending your customers to these brands
When people ask AI about your category, it recommends these competitors - some instead of theMAKagency, some alongside it. This is your competitive gap in AI search.
AKQA is a leading global innovation agency frequently recommended by AI for digital and creative projects, overlapping with theMAKagency's client base and London presence.
Mother is a renowned independent creative agency in London often surfaced for culturally impactful campaigns, competing directly for brand storytelling briefs.
Iris is a creative network with a strong London hub, commonly surfaced alongside theMAKagency for integrated marketing and brand experience work.
W+K London is a top-of-mind creative shop for major global brands, making it a direct AI recommendation when users seek bold, award-winning agency partners.
Bartle Bogle Hegarty is a legendary London agency consistently recommended for brand strategy and creative excellence, competing for the same high-profile clients.
Why this matters
Every time a potential customer asks AI about your category, these brands have a seat at the table. theMAKagency may not. With Akii, you can close this gap and become the brand AI recommends first.
AI Search Optimization Opportunities for theMAKagency
We analyzed your AI visibility and found specific issues - and the exact Akii tools that solve them
Brand Recognition
Issues Found:
Lack of prominent industry awards and press coverage limits the brand's anchor points in AI's associative memory compared to peers.
Why This Matters:
Strong brand recognition is essential for AI to surface the agency in unbranded searches like 'best creative agencies in London' or 'agencies that work with Spotify'.
How Akii Solves This:
Managed AI Search Visibility Diagnostic
Map where AI engines recognize or ignore the company
- Identify competitor displacement patterns
- Review source and citation gaps
- Prioritize fixes by revenue relevance
AI Search Audit available after your free scan
Brand Positioning
Issues Found:
Ambiguity about specialized capabilities (e.g., social media, experiential, analytics) creates confusion that dilutes AI's ability to recommend for specific tactical needs.
Why This Matters:
Accurate categorization ensures the brand appears when users seek a 'creative agency for brand campaigns' rather than being misaligned with pure digital performance shops.
How Akii Solves This:
Managed AI Search Visibility Technical Review
Review crawlability, schema, and entity signals
- Find technical blockers that weaken AI understanding
- Prioritize fixes your web team can ship
- Align technical work with Managed AI Search Visibility priorities
AI Search Audit available after your free scan
Content Gaps in AI Training Data
Issues Found:
Minimal presence in third-party media, industry interviews, trade publications, or podcasts drastically reduces the breadth of contexts in which AI can encounter and recommend the brand.
Why This Matters:
Rich case study content gives AI the material to answer specific how-and-what questions, which is crucial for discovery in project-based searches.
How Akii Solves This:
Managed AI Search Visibility Competitor Review
Identify competitors AI engines cite and recommend
- Map why they win specific buyer prompts
- Identify answer-layer gaps to close
- Prioritize displacement opportunities
AI Search Audit available after your free scan
Brand Sentiment
Issues Found:
Absence of third-party validation such as client testimonials, review site ratings, or press endorsements means sentiment is inferred rather than explicitly confirmed by independent sources.
Why This Matters:
Positive sentiment is a trust heuristic; AI is more likely to recommend brands perceived as reliable and capable, especially in subjective fields like creativity.
How Akii Solves This:
Managed AI Search Visibility Execution Review
Review the execution required across AI engines
- Scope content, citation, source, and schema work
- Coordinate human strategy and QA
- Measure answer-layer movement over time
AI Search Audit available after your free scan
Your Complete AI Search Optimization Journey
You've completed Step 0: Free Baseline Scan
Here's your personalized roadmap to AI search dominance:
Get Your Baseline Analysis
Track your AI visibility across 7+ models with comprehensive 7-dimension analysis
Based on your scan:
- Priority: Track recognition improvements
- Priority: Monitor understanding metrics
- Priority: Measure content impact
AI Search Audit available
Benchmark Against Competitors
Discover hidden competitors and analyze their AI visibility strategies
Based on your scan:
- Priority: Identify recognition leaders
- Priority: Analyze content strategies
AI Search Audit available
Optimize Technical Foundation
Fix technical issues and optimize your website for AI discoverability
Based on your scan:
- Priority: Fix technical blockers
- Priority: Optimize content structure
AI Search Audit available
Actively Train AI Models
Engage AI models with authentic brand interactions to improve recommendations
Based on your scan:
- Priority: Increase brand mentions
AI Search Audit available
Pro Tip
Following this order maximizes ROI and ensures sustained AI visibility growth. Each step builds on the previous one to create a comprehensive optimization strategy.
Unlock Paid Intelligence for theMAKagency
Based on your scan, here's what a AI Search Audit can investigate:
Managed AI Search Visibility Gap Review
Your scan analyzed the baseline. A AI Search Audit investigates the execution gaps behind it:
- Technical and source coverage factors
- Topic, market, and UAE relevance
- Priority-ranked fixes for the answer layer
Competitive & Source Gap Review
Your Score: 49/100 • Verified peer benchmark scoped during audit
- Score gap to review: 51 points
- See which 3-5 competitors outrank you
- Exactly what they are doing differently
- Step-by-step plan to close the gap
Founder-Led Prioritization
Turn scan output into a scoped plan:
- Executive summary for leadership
- Technical details for your web team
- Content and citation gaps for marketing
- Human QA before execution is recommended
No checkout links. Scope is reviewed with Josef before an engagement starts.
Bring your website, category, and the competitors you keep seeing in AI answers.
Turn Your Score Into AI Search Optimization & Reputation Defense
The free score is the baseline. The audit shows what AI engines say, which sources drive it, and which technical or trust-signal fixes matter first.
AI Characterization
See how AI engines describe your brand to buyers, including weak context, outdated claims, and trust gaps.
Source Attribution
Trace which reviews, articles, directories, profiles, and citations shape the answer layer.
Trust-Signal Fixes
Prioritize schema, content, structured data, and citation work that helps AI systems represent the brand accurately.
Book an AI Search Audit
Bring your score, website, and the competitors you keep seeing in AI answers.
Akii will review visibility gaps, reputation signals, and the fixes that should move first.
Frequently Asked Questions
Everything you need to know about AI visibility optimization
Still have questions?
Book an AI Search Audit and see what the gaps mean for your category
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Show others how theMAKagency performs in AI search
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theMAKagency AI Visibility Score: 49/100 (Moderate)
See how theMAKagency performs across major AI models like ChatGPT, Claude, and Gemini. Get your free AI Visibility Score at Akii
