Generative Engine Optimization (GEO)
Optimizing your content, entities, and trust signals so generative AI engines (ChatGPT, Gemini, Google AI Overviews) cite and recommend you inside their answers, not just rank your links.
AI Search Optimization · Dubai
Get recommended by ChatGPT, Gemini, and Google AI Overviews in Dubai
UAE buyers increasingly ask AI engines who to trust before they ever reach your site. Akii does the generative and answer engine optimization that gets Dubai brands cited and recommended inside those answers, then fixes the signals blocking trust.
Written and reviewed by Josef Holm, Founder & CEO of Akii
64%
of the UAE working-age population use AI. The #1 rate in the world.
Microsoft AI Diffusion Report, 2025
51%
of B2B buyers now start research with an AI chatbot more often than Google (up from 29%).
G2 AI Search Insight Report, 2026
25.6/100
average AI visibility score across the UAE (.ae) businesses Akii scanned. The demand moved; most brands haven't.
Akii · 7,772 UAE (.ae) scans
The category
What is AI search optimization?
AI search optimization is the work of getting your brand cited, trusted, and recommended inside AI answers. It has two pillars, GEO and AEO, that sit alongside classic SEO.
Answer Engine Optimization (AEO)
Structuring content (clear answers, FAQs, schema) so AI answer engines can extract a direct, citable answer from your page and attribute it to your brand.
How it differs from classic SEO
Classic SEO ranks a list of links. GEO and AEO get your brand named inside the single AI answer, which is increasingly where UAE buyers compare and decide.
The data
How visible are businesses in AI search? We measured it.
Akii has run 94,408 AI Visibility Score scans, including 7,772 UAE (.ae) businesses. The picture is stark: most are nearly invisible to AI, and the gaps are specific and fixable.
85.7% of businesses scored below 40 on AI visibility; only 5.3% scored 60 or above.
| Metric | Share of businesses |
|---|---|
| Under 10 | 34% |
| 10-19 | 27.8% |
| 20-39 | 23.9% |
| 40-59 | 9% |
| 60+ | 5.3% |
Akii · n=94,408 completed scans · Jun 2026
Across 1.8M brand-platform-day observations on four major AI engines, the average brand appears in just 1.6% of Google AI answers.
| Metric | Avg visibility |
|---|---|
| Google AI | 1.6% |
| ChatGPT | 3.4% |
| Perplexity | 3.5% |
| Copilot | 4.3% |
Akii · 1.8M brand-platform-day observations
Content coverage is the weakest signal, averaging 22.8/100 across ~102k scored scans.
| Metric | Avg score |
|---|---|
| Content coverage | 22.8/100 |
| Brand sentiment | 23.5/100 |
| Executive summary | 28/100 |
| Brand recognition | 30.3/100 |
| Brand understanding | 35.2/100 |
Akii · ~101.7k scored scans
98.2% of AI responses about a brand are merely neutral.
Only 1.7% are positive. AI is not hostile to most businesses. It simply has no reason to recommend them. Neutrality is invisibility.
Akii · 11,787 audited AI responses
AI search optimization: straight answers
GEO, AEO, and what it costs
What is generative engine optimization (GEO)?
Generative engine optimization (GEO) is the practice of optimizing your content, entity signals, and trust signals so generative AI engines like ChatGPT, Gemini, and Google AI Overviews cite and recommend your business in their answers. Unlike classic SEO, which aims to rank a link, GEO aims to get your brand named and cited inside the AI answer itself.
What is answer engine optimization (AEO)?
Answer engine optimization (AEO) is structuring your content so AI answer engines can extract a clear, direct answer from your page and attribute it to your brand. In practice that means direct-answer leads, question-style headings, FAQs, clean data tables, and structured data (schema.org) so machines can read and quote your content.
Will GEO replace SEO?
No. Search did not disappear; it moved partly into AI answers. Google still holds about 95% of UAE search, but an AI summary now sits on top and cuts clicks sharply (from 15% to 8%, Pew). The winning approach is both: classic SEO to rank, plus GEO and AEO to be cited and recommended inside AI answers.
How much does AI search optimization cost in Dubai?
It varies by scope. Akii is founder-led and AI-search-focused: a one-time AI Visibility Sprint is AED 11,000, and ongoing managed engagements start at AED 12,850 per month. Prices are public on the packages page and scoped on a call.
How Akii does AI search optimization
We fix the signals that decide whether AI recommends you.
Akii is not a generic agency retainer. Proprietary AI agents run the broad checks across every major AI engine; senior strategists guide priorities and QA the work. It is operated for you and reviewed by the founder.
Proprietary agents Human strategy & QA Built in Dubai (DIFC AI Campus)
Track your recommendation and citation share across the six AI engines
Build the GEO + AEO content, schema, and entity signals AI reads
Fix the technical and source signals that gate AI trust
Audit how each AI engine characterizes your brand to buyers
Repair the weakest signals first: content coverage and sentiment
Founder-led delivery and QA by Josef Holm
See where AI sends your buyers, before your competitors do.
Send your website and the competitors you keep seeing in AI answers. Akii maps the gap and the fix before any engagement starts.
Book an AI Search Audit